Jingle Bells in July? – Galvin and the Arthritis Foundation

While growing up just outside of Detroit, Michigan, Gary Galvin had a close relationship with grandmother.  She also happened to suffer from Rheumatoid Arthritis. Even as a child, Gary could see the pain and suffering this brought on his grandmother. At the time, there just wasn’t much that could be done to counteract the effects this debilitating disease. Fast forward [...]

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What to Learn from IKEA On User Experience

My husband and I recently bought a new home in the urban but antiquated town of Mt. Lookout in Cincinnati, OH. Being as it is our first home and more space than our usual 900sf, we required some furnishings. What does one think about when they have to furnish almost an entire home; how much [...]

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First Write Your Content for Your Audience Then for Search Engines

You may be doing various SEO initiatives but are you converting your audience on your website? SEO has the power to increase traffic to your website but if your website content is stale or lacking clear value proposition then you are making it difficult to convert your audience. If you write your website content for [...]

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Drowning in Deliverables? – Selecting the Necessary Deliverables for Your Project

Whether the end product is a Micro-site promoting your newest product, an ecommerce platform in which to sell that new product, or even a space shuttle bound for Mars, the term that you’ll hear associated with all of these projects is “deliverable”. A deliverable, by its Project Management Institute (PMI) definition, is a “tangible, verifiable work [...]

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Be a Better Partner by Planning Communication Early

As we continue to advance further into the digital age and our personal and professional networks continue to grow, it becomes more and more likely that the companies and organizations that we all service will place increasing value in utilizing multiple resources to accomplish their IT and Marketing initiatives. When this occurs, you’ll often be asked to work with [...]

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Why is There a Dog in the Galvin Logo?

We are often asked this question about our logo, “Why a dog?” Our response is simple. Dogs have a deep sense of loyalty, are honest, playful and strong. When faced with danger or a difficult situation a dog will step up to protect those around him and ensure good deeds are always done. Dogs are [...]

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Keeping Web Content Fresh – A Necessary Evil

Let’s call a spade a spade. For most organizations, updating web content is a pain. We know we should do it, but with few tools to accurately and directly measure the return we get on the investment of time and resources, it often, if not ALWAYS, loses. Why wouldn’t you finish that red hot proposal [...]

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Your Next Web Strategy – Make it Mobile.

Convenience is certainly paramount in most of our lives. We go to Starbucks or Dunkin’ Donuts before a local coffee shop because there is usually one within a half mile radius. Finding and searching for information is the same; we grab our smartphone or tablet before we grab our computer because, it is convenient. These [...]

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Which Software Framework Should You Choose?

When it comes to considering a technology platform for your upcoming application development project, there is certainly no shortage of options to choose from. .Net, Ruby on Rails, PHP, Java, ColdFusion…and the list goes on and on, but which one is the right fit for your application?

Generally speaking, any of these platforms would work for your application. Be careful when making your decision, however, that you examine other potentially key details about the project.

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The One-Page Wonders Seem to be a Hit for UX and Budget

Not every website needs a lot of complexities tied to it but rather just a great design that gets to the point. Below are five examples of one-pagers that use anchor links to navigate the user throughout the page.

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Drive and Retain Visitors to Your Website

Generally speaking, there are two core concepts that drive the need for development of new content on your website. The first is to attract new prospects. The other is to nurture existing relationships with your clients.

As you develop new content, actively categorize it into two different groups: content meant to capture new visitors (Capturing Content) and content meant to retain visitors (Retention Content).

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Managing a Change in Project Sponsor

You’re managing a project and suddenly the client’s project sponsor changes. How should you best handle that?

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4 Steps to Engage Your Website Audience with Landing Pages Using the Galvin CMS

To improve your website engagement a landing page will help target your message directly to a targeted audience. Here are 4 Simple Steps on creating a landing page with the Galvin CMS.

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Get Your Salespeople to Actually Put Data into Salesforce.com

Many sales managers struggle with Salesforce CRM data being up to date. By utilizing a point system your sales people have to keep data up to date.

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5 Easy Ideas to Keep Your Website Content Fresh

Keeping website content updated is a challenge but there are easy approaches one can take to keep the website content updated with fresh content.

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Was President Theodore Roosevelt a Good Project Sponsor?

President Theodore Roosevelt put great pressure on the Chief Engineer John Wallace to “make dirt fly” and the project started off badly. In a web or software development project use a work breakdown structure to properly manage all the details, scope and budget of the project.

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Try a Landing Page Instead of a Contact Us Form

Your contact us form won’t produce activity if it doesn’t have a purpose.

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Thank You, American Workers

Continuing with the drive and commitments to make America a great country.

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A Good Lesson in Defining Website Design Requirements….From a Cake?!?!

Just by ordering a cake we got a good example of how necessary it is to document design requirements.

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Business Lessons Learned from My Visit to Holiday World

There are many business lessons that Holiday World showcases. On a recent visit to Holiday World I got to experience those and I look forward to implementing them into Galvin Technologies.

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