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	<title>The Galvin Blog &#187; Ecommerce</title>
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		<title>The $300 Million Button &#8211; Better Ecommerce UI</title>
		<link>http://blog.galvintech.com/design/the-300-million-button-better-ecommerce-ui-152.htm</link>
		<comments>http://blog.galvintech.com/design/the-300-million-button-better-ecommerce-ui-152.htm#comments</comments>
		<pubDate>Mon, 11 May 2009 01:50:03 +0000</pubDate>
		<dc:creator>Gary Galvin</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Interface Design]]></category>
		<category><![CDATA[User Interface Design]]></category>
		<category><![CDATA[website design]]></category>

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		<description><![CDATA[This evening I read a great article by Jared M. Spool of User Interface Engineering about the importance of the check out process in an eCommerce website.  All the shopper wants to do is buy from you so don&#8217;t make it difficult on them.  I wanted to share this article with you.  Enjoy!! Read Article]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.uie.com/articles/three_hund_million_button/"><img class="alignleft" title="User Interface Engineering" src="http://www.brandsoftheworld.com/brands/0003/7757/brand.gif" alt="brand The $300 Million Button   Better Ecommerce UI" width="200" height="200" /></a></p>
<p>This evening I read a great article by <a title="The $300 Million Button" href="http://www.uie.com/articles/three_hund_million_button/" target="_blank">Jared M. Spool of User Interface Engineering</a> about the importance of the check out process in an eCommerce website.  All the shopper wants to do is buy from you so don&#8217;t make it difficult on them.  I wanted to share this article with you.  Enjoy!!</p>
<p><a href="http://www.uie.com/articles/three_hund_million_button/" target="_blank">Read Article</a></p>
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